
Emirati Women’s Day, celebrated on August 28, is a landmark occasion honoring the courage, ambition, and achievements of Emirati women who continue to shape the United Arab Emirates’ vibrant story. The 2025 celebration carries even greater weight, as it marks both the tenth anniversary of Emirati Women’s Day and the 50th anniversary of the General Women’s Union. Under the theme “Hand in Hand, We Celebrate 50 Years,” this year’s festivities are a testament to the collective progress, unity, and unbreakable spirit of the nation’s women.
The Evolution of Emirati Women’s Day
Established by Her Highness Sheikha Fatima bint Mubarak, known as the “Mother of the Nation,” Emirati Women’s Day is more than symbolic: it’s a rallying call for empowerment, education, and gender parity across every sector of society. Each year, the occasion shines a powerful spotlight on the stories, leadership, and contributions of Emirati women, while serving as inspiration for generations to come.
In a country where women now represent a staggering majority of university graduates and hold trailblazing roles in business, government, education, and more, the impact is undeniable. Emirati women sit at the heart of innovation, from STEM to the arts, amplifying the UAE’s reputation as a global leader in gender equality.
Celebrating Trailblazers and Rising Stars
This Emirati Women’s Day, the celebration extends to remarkable individuals whose stories reflect the diversity, resilience, and creative force of the UAE’s women:
Visionary Leaders & Entrepreneurs
- Nayla Al Khaja – The UAE’s first female film director, Nayla is an award-winning storyteller breaking new ground in Arab cinema and inspiring a new generation of creatives.
- Sara Al Madani – A dynamic public speaker and multi-sector entrepreneur, Sara is renowned for her fearless business acumen and advocacy for women’s leadership.
- Aida Al Busaidy – With decades of experience in communications and public affairs, Aida is a driving force behind major campaigns in consumer advocacy and women’s empowerment.
- Mthayel Al Ali – As founder of content agency Takhayyal and jewelry brand Ce, Mthayel empowers young women through fashion, entrepreneurship, and creative storytelling.
Influencers and Media Icons
- Dr. Mahra Lutfi – Beauty industry trailblazer, social media personality, and Miss Planet International 2024, Mahra champions positive self-image and global representation for Emirati women.
- Taim AlFalasi – Crowned as one of the top voices in Emirati digital media, Taim’s engaging content on lifestyle, travel, and food has attracted over 6.5 million followers, making her a household name.
- Salama Mohamed – Entrepreneur, founder of “Peacefull” skincare, and prominent advocate for well-being and authenticity, Salama’s platforms inspire millions across the UAE.
Why These Influencers Matter
These women are not only admired personalities, they are the faces of modern Emirati society, leveraging the power of media and entrepreneurship to disrupt stereotypes and chart new possibilities for girls and women in the UAE. They are daughters, mothers, business leaders, and community advocates. Their stories are mirrors for the society’s upward trajectory and are a testament to how far the region has come and how much further it can go through unity and vision.
A Nation Celebrates—Hand in Hand
From dynamic social media initiatives to community events, award ceremonies, and heartfelt tributes, Emirati Women’s Day is a true community affair. It’s a day of pride, gratitude, and renewed commitment, a moment when the UAE honors its incredible women. It collectively looks toward a future even brighter and more inclusive than before.
Emirati Women’s Day isn’t just a date on the calendar; it’s a living, evolving movement reminding everyone that when women rise, the nation soars.
Let’s continue to celebrate, empower, and write the next chapter together, hand in hand.